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Strategy drives the message. Design and technology deliver the experience. The end product?
Extraordinary results.

What’s new with 4sight Communications:

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AgentMethods™ Insurance Agent Website Builder launches

4SIGHT subsidiary AgentMethods goes live. The AgentMethods website builder is the fastest and easiest way for independent insurance agents to launch and manage a professional website. Visit the site

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American Medical Association Insurance Agency

The American Medical Association Insurance Agency turned to 4SIGHT for a deeper understanding of how doctors buy insurance. We conducted a comprehensive research project, spending time with doctors to understand their views on insurance and major life decisions, resulting in a series of in-depth persona studies that resulted in an in-depth look at how doctors' view toward insurance.

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iDBunk.org Launches to Help Separate Identity Theft Fact From Fiction

4SIGHT developed the search optimized site to help bring awareness to the strengths and weaknesses of identity theft protection products currently on the market. The site was built on a platform optimized for easy and frequent content updates. Visit the site

New in Forethought

When’s the last time your law firm made you laugh?

You know those tiny links on the bottom of most websites to things like “disclaimers” and “terms of use”? Nobody ever reads them, right? Well, what happens when someone actually does read them? For most of us, your site visitor will be treated to a very boring and confusing page. There’s a good chance that [...] Read the rest

Snorkel Bob Weds Cat (or, be boring and be forgotten)

On a flight to Hawaii earlier this year, I was killing time by flipping through the airline magazine. Between ads for timeshares, restaurants, and rental car companies were about twenty ads for snorkel gear rental. Turns out it’s a big business in Hawaii. Some of rental places claim to have been in business the longest. [...] Read the rest

Snafu Marketing

No matter how well you plan, sooner or later, something’s not going to go as you planned. And sometimes, those things might affect your customers. When your day comes, you can hide in a corner and hope they didn’t notice, or you can turn the snafu into a marketing opportunity. Things going wrong can be [...] Read the rest

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10 Strategies for Generating Insurance Leads Online

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Social Media Landscape

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